Marketing Manager Job at Accor Hotels, West Hollywood, CA

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  • Accor Hotels
  • West Hollywood, CA

Job Description

MONDRIAN

Company Description

Mondrian is a way of travel. With its groundbreaking design and progressive programming, it is a "must" destination for locals or travelers. Mondrian is always at the heart of the most exciting cultural scenes in the world, serving up innovation and creativity for everyone. Mondrian provides a playful framework so that guests and locals alike can immerse themselves in the culture of each city it inhabits. Perfectly nestled in the base of the glittering Hollywood Hills, Mondrian LA has made a name for itself as an icon in its own right. Enter through Mondrian's 30-foot mahogany doors and settle into your luxurious retreat while discovering the wild within. Welcome to a world of effortless sophistication and vibrant culture.

Job Description

Under the general guidance of the Director of Sales, he/she is responsible for driving the hotel's performance in the marketplace and growing revenue through strategic marketing initiatives.

Essential Duties & Functions:
  • Prepare, implement and compile data for the strategic marketing budget, forecasts and other reports as directed/required
  • Conduct and attend business review meetings, weekly f & b marketing meetings, revenue management meetings and other meetings as required/ requested
  • Manage all advertising, public relations and promotional activities
  • Conduct weekly meetings and pre-event line ups
  • Prepare communication plans to ensure that all new initiatives are rolled out effectively
  • Organize and submit invoices for promotions & entertainment
  • Update all calendars and disseminate information to operations and hotel team
  • Manage weekly update to corporate team on your properties marketing efforts and results.
  • Monthly ROI report on initiatives to GM and corporate team
  • Assist in the execution of all marketing initiatives in property marketing plans
  • Manage creative request process ensuring that the creativity is authentic and on brand
  • Provide marketing support for the purpose of the generation of incremental hotel revenues and local community visibility
  • Prepare and execute integrated marketing plan with DOS
  • Create and implement a marketing strategy for Food and Beverage outlets
  • Create, manage and execute executive packages
  • Create, manage, and execute a programming strategy for all outlets and entertainment areas at hotel.
  • Be present and coordinate all necessary events
  • Manage & market special events for sales and marketing - eg. NYE, Halloween, Fashion Week, pop ups & other relevant events
  • Manage social media in coordination with 3 party when applicable
  • Act as the public face and point of contact for outlets and initiatives
  • Manage and disseminate event calendar and promotions to employees, guests, and within rooms
  • Lead and execute all photography shoots
  • Establish and foster new relationships that drive revenue and increase brand awareness for the properties
  • Develop signature promotional nights in F&B outlets
  • Guests follow up with all large reservations and bookings
  • Perform neighborhood outreach to surrounding businesses to create base local clientele
  • Develop strategies to increase market share
  • Complete tours, welcome cards and amenity request for all media and marketing related guests.
  • Lead Bi-weekly PR meetings outlining initiatives
  • Manage all advertising, public relations and promotional activities.
  • Create and maintain a personal and respectful rapport with regular guests.
  • Attend client functions as and when required.
  • Entertain existing and potential clients to maintain customer loyalty.
  • Maintain relationship with PR agency
  • Attend need meetings with PR team and assist with managing larger events or need periods.
Salary range: $70,000 to $75,000.

Qualifications

  • Bachelor's Degree preferred. High School Diploma or equivalent required
  • Previous experience in hotel marketing preferred
  • Ability to multitask, work in a fast-paced environment and have a high-level attention to detail
  • Strong verbal and written communication skills in English
  • Maintain positive and productive working relationships with other employees and departments.
  • Ability to communicate customer needs and resolve complaints independently
  • Ability to establish and master goals
  • Ability to work independently and to partner with others to promote an environment of teamwork
Physical Requirements:
  • Move, lift, carry, push, pull, and place objects weighing less than or equal to 15 pounds without assistance
  • Requires grasping, writing, standing, sitting, walking, repetitive motions, bending, climbing, listening and hearing ability and visual acuity
  • Stand, sit, or walk for an extended period of time or for an entire work shift
  • Reach overhead and below the knees, including bending, twisting, pulling, and stooping
Additional Information

This job description is not an exclusive or exhaustive list of all job functions that an employee in this position may be asked to perform from time to time. This job description reflects the job content at the time of writing and will be subject to periodic change in light of changing operational and environmental requirements. Such changes will be discussed with the job holder and the job description amended accordingly. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their supervisor.

Job Tags

Full time, Local area, Shift work, Night shift,

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